Research Board - Idents

arghh!!! this blog thing keeps changing my font sizes! :-(

Anyway... For this module we're focusing on television idents.. I've selected various idents from a selection of channels, one of which I might use for my assignment.

NATIONAL GEOGRAPHIC
The National Geographic is a well known and popular magazine covering issues and covers subjects such as the environment, animals, history and people. It also has a television channel available through Sky and Cable, and I’m not too ashamed to say I love this channel (yes I’m boring!!)


The Ident: It's a very straight forward and basic ident when it comes down to it, but surprisingly effective with the yellow rectangle above the text.

Thoughts?: I have a feeling the rectangle is supposed to represent the magazine, because the magazine has a yellow border around it. Clever huh? Maybe I can try to do something inventive like this with my project.

THE HISTORY CHANNEL
The History Channel is dedicated to showing history documentaries. These documentaries vary from the beginning of time to the present day, and insights into the future, and cover topics such as Ancient History, Medieval History, World War 1 and 2, The Vietnam War and current events (i.e. the Iraq War etc.).


The Ident: Again this is another basic ident with the main emphasis being on the H for History. They use striking red and yellow/gold colours for the main image and it gives off a serious and adult stance which is what the History Channel is known for.

Thoughts?: Again, I love this channel and no I’m not an old fogey. Maybe if I choose this channel I can spice it up and make it more appealable to the younger generation?

THE DISCOVERY CHANNEL
This channel has everything and anything you can think off to do with the natural environment, human, animal, science etc. It has a network of different channels so there is something for nearly everyone.

• TLC
• Animal Planet
• Travel Channel
• Discovery Health
• Discovery Science

The Ident: I like their collection of idents because they mostly stick to the same theme but change slightly to match what network it is. For example, the standard channel shows the earth, but animal planet has an elephant holding the earth.

Thoughts?: The world is the theme with the discovery channel, and I love the elephant playing ball with our planet. I think they could have done a better job with the science and travel idents tho. Something more clever like the elephant please!